What we do
We build audio, video, text, design and alternative content that explains / interprets the people, places, and events defining the news cycle and the age - across TV, radio, print and digital.
FourthMainland
A storytelling and content hub, FourthMainland is the number one guide to contemporary culture in Nigeria and in Africa.




































FourthMainland, a storytelling and content hub, is the number one guide to contemporary culture in Nigeria and in Africa.
It is sister-group to communication conglomerate, RED | For Africa.
Together, both media groups have worked with the most successful global brands across 23 African countries over 21 years of operations.






We build audio, video, text, design and alternative content that explains / interprets the people, places, and events defining the news cycle and the age - across TV, radio, print and digital.
Brands and Companies

YNaija is a digital-first media company committed to interpreting daily news and events through the lens of culture. It also runs YNaija Studios, for multi-media production services and YNaija Events.




Joy, Inc. is a counterculture media and teaching company, committed to helping people, organisations and nations build happiness and resilience skills.




The Masterlist is a pioneering media-tech tool delivering daily and bespoke culture data and intelligence to enable superior media/creator budgeting, buying and campaign execution, with in-development functionality for completing transactions end-to-end.



Chude Jideonwo Presents is a media company committed to narrating the emotional lives of Nigerians and Africans, defined by the singular voice of iconic African leader, Chude Jideonwo.



The FourthMainland Creator Fund accelerates Africa's creator economy by identifying, incubating, and investing in standout creators from and in Africa's creative ecosystem.


The FourthMainland Agency leverages the extraordinary power, influence and track record of our content network to enable companies and organisations reach their audiences.


The FourthMainland Academy leverages the extraordinary power, influence and track record of our content network to train and develop superstar media, content and storytelling professionals and leaders.


Worldwide
These are some of our past/present clients and partners from across the world.

Africa No Filter

CcHub

Gates Foundation

London School of Economics

National Endowment for Democracy

MacArthur Foundation

Open Society Initiative for West Africa

Nigeria Media Innovation Program

Ford Motors
Contact Us
Use this form to contact FourthMainland. All fields are required.
The $17billion African creator economy is the future of truly independent media on the continent
Chude Jideonwo
Founder, FourthMainland